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Nissan today
announced that the all-electric Nissan LEAF
will be priced at under 30,000
Euros (25,641
Pounds) after incentives
in most of its European launch markets –
about the same as a comparably-equipped
diesel or hybrid vehicle.
The company
also announced specific prices for the UK,
Netherlands, Republic of Ireland and
Portugal, the four initial European launch
markets for the Nissan LEAF. Reservations
will begin in July.
The Nissan
LEAF is a compact, zero-emission
five-passenger family car that comes fully
equipped with features such as air
conditioning, satellite navigation, a
parking camera, a quick charge socket and
innovative smart-phone connectivity.
“Nissan
leads the industry by being the first
automaker to offer an affordable
zero-emission car. It’s a pure electric
vehicle, with no tailpipe emissions and very
low running costs. Nissan LEAF may look
similar to a compact family car, but its
smoothness, acceleration and handling will
surprise and impress drivers and passengers
alike,” said Simon Thomas, Senior Vice
President, Sales and Marketing, Nissan
International SA.
In the
United
Kingdom, the purchase price of the
Nissan LEAF would be
23,350
Pounds after government
incentives. The price, which includes the
battery, is 28,350 Pounds before
incentives. The UK government recently
announced that it will refund 25 percent of
the purchase price of a pure electric
vehicle, up to a limit of 5,000 Pounds. The
Nissan LEAF goes on sale in the UK in
February 2011.
An array of
other incentives can further defray the
costs and increase the benefits of owning
the Nissan LEAF. In the UK, EV customers
benefit from advantages including zero
vehicle excise duty and zero company car tax
for five years. This, combined with
significant savings in fuel costs of about
600 Euros (513 Pounds) on average annually
in Europe versus a traditional car, makes
the Nissan LEAF an affordable and compelling
proposition.
Nissan has
decided to launch in these countries first
due to significant government incentives for
electric cars, and the ongoing development
of charging infrastructure for their
successful adoption. By the end of next
year, Nissan LEAF will be available in every
major Western European country.
To ensure a
place in line when Nissan begins taking
reservations in the four initial markets,
customers in those countries should
pre-register on their local Nissan consumer
website.
In addition
to purchasing the car outright, customers
will also be able to buy the car on a Nissan
finance plan. Details of the all-inclusive
acquisition method will also be released in
July. |
